Company
- Movingimage
Product
- Universal Video Player
Design Process
- Research
- Problem Definition
- Ideation
- Protoyping
- Usability testing & validation
Design Challenge
“Design an accessible, intuitive, and responsive video player that delivers seamless playback across devices, supports keyboard navigation and screen readers, and enhances user engagement through clear controls, useful feedback, and support for modern features like subtitles, fullscreen, and adaptive streaming.”
Accessibility as the core
Building the concept
As an enterprise video platform used in corporate environments with compliance and accessibility requirements.
With touch-optimized interactions and adaptive layouts for smaller screens.
Targeting livestreams or events that handles both live and on-demand content, with real-time interaction capabilities.
Impressive Result: Impact of the Video Player Redesign
The redesigned video player delivered a significantly improved user experience across accessibility, usability, and performance. By focusing on intuitive controls, seamless cross-device functionality, and inclusive design, the new player outperformed the legacy version and surpassed key business metrics.
📈 Key Outcomes
increase in video completion rate — indicating improved engagement and ease of use.
reduction in user drop-off within the first 30 seconds of playback.
rise in accessibility compliance score, verified via automated tools and user testing with assistive technology.
faster load time on average due to streamlined UI and lightweight component architecture.
increase in keyboard-only user satisfaction, according to post-launch user survey.
Passion leads to success
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